Case Study:
25 Boozy Days of christmas with @Adamantlyadler
During the 2020 holiday season, I pitched a 25 Boozy Days of Christmas campaign to content creator Cheyenne Adler of @adamantlyadler to encourage her community to try something new (mixology!) from the comfort of their own homes and to highlight the wide variety of holiday-themed cocktails out there in the world.
And the results….? Turns out the world needed a drink!
Total # Reached: 2M+
Total # of Views: 2M+
Total # of Likes: 23.5k
Average #Views: 20k
Average # Likes: 920